Service Design Toronto

Service Design Toronto (SDTO) is community group dedicated to supporting, connecting and advocating for service designers in the Greater Toronto Area.

This visual identity is both bold and approachable, comprised of a series of colourful intersecting quadrants. Incredibly versatile, it remains distinctive and attention-grabbing in any number of configurations — and in the process neatly encapsulates the amorphous and interdisciplinary nature of service design itself.