Racine Financial is a family-owned financial services firm located in the picturesque town of Port Hope, Ontario.
The logotype is solid and unfussy, the square icon represents not only growth and stability, but also lends itself to a wide variety of secondary brand applications, such as patterns, iconography and imagery.
For the colour scheme, we fully embraced the boundaries of the traditional financial services industry — a greyscale palette so restrained that its limitations become the brand's strength.
Simon P. Coyle
Branding and graphic design for new, small and growing businesses.
Made in Leslieville.
Branding
Brand Material Design
Creative Strategy
Digital Design
Identity Systems
Logo Design
Naming
Print Material
Visual Identity Design
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